I’ve been talked quite a bit on previous posts about using a CRM so it only seems fitting to remind everybody that any sales tool is only as valuable as the accuracy of the information that has been put into it. Frankly, before investing in any CRM for either yourself or your team, I think that you need to ask yourself some critical questions. As a manager, what do you hope to get out of this? As a sales rep, what do I hope that this will help me with? Are we doing this to increase sales, manage salespeople, or both? What other applications need to be integrated? Accounting? Case management? Outbound telemarketing or email campaigns? The list goes on and on. Will this tool need to be accessed and maintained remotely or is it strictly desktop? Best to answer these questions now because there are a lot of solutions out there and they all come with different capabilities and price tags. Continue reading “Garbage In = Garbage Out – Sales Forecasting”
Category: CRM/SCRM
A Traditional NetWorkers Journey Into Web 2.0 Social Media
This is my first blog ever. I think I have posted to a blog once. A little background might be helpful. I have been in B2B sales for over 30 years. I have been a strong practicing believer in traditional networking for over 20 years. Of my current client base, over 90% of my clients have been as the result of some sort of networking relationship in the past. I have been fortunate enough to have sold millions and millions of dollars in products as a result of these relationships.
I currently own and operate a traditional networking group called NetWorks! One of my goals for the group is to provide it’s members with opportunities to network outside of our group format. Which brings me to here. Continue reading “A Traditional NetWorkers Journey Into Web 2.0 Social Media”