Musings On The “Six Degrees Of Separation”

Earlier this week I was contacted by a gentleman from another city who had been referred to me by a software company in still another city. He is going to be in Boise in a couple of weeks to facilitate an event that runs over that weekend. Not knowing anybody here in town, he was hoping to get connected to some folks where both he and they might benefit from such a relationship. I was more than happy to assist. Connecting others is what I do. Continue reading “Musings On The “Six Degrees Of Separation””

NetWorks! Boise Valley – Investment or Expense?

Basically, my entire business career has centered around sales. I have managed local and regional sales forces. I have owned or partnered in businesses. I even taught salesmanship at both the university and business levels.  I know that NetWorks! is a great investment and have every confidence that our members will echo this sentiment.

Your investment in NBV is $348 per quarter which works out to $29 per meeting. For this investment, you will receive ….

  1. A meal valued at over $12 which means that you are now only investing $17 per week to attend. Do you eat out at least once per week? Why not do it with us?
  2. You will invest your business lunch hour with 15-20 (or more) other business professionals who are committed to helping you increase your revenues. It’s like taking 15-20 clients out to a business luncheon each week and they all pay their own way. How can you beat that?
  3. Every new member receives a free behaviors and motivators assessment and a LinkedIn profile review. Together these services are worth $322.00 after your 25% discount on my additional services. You will also receive an annual free company workshop valued at $225.00.
  4. Check with your accountant but, your dues should be tax deductible. In full. Now let’s work those numbers. In a 30% tax bracket your $29 becomes $20.30. Take away even $12 for the meal and now your total weekly investment is under $9 which is roughly equivalent to two lattes or adult beverages.
  5. You will be featured and publicized on our website as well as through a variety of social media channels. Free advertising and marketing services.
  6. You will not be asked to be President, Secretary-Treasurer, of Sargent of Arms. I will do all that for you.
  7. While we are a business group and not a social one, your dues investment also covers any social events.

Continue reading “NetWorks! Boise Valley – Investment or Expense?”

25 Customer Retention Tips Via NetWorks! Boise Members

There is a very old adage that says “it is 10 times more expensive to find a new customer than it is to maintain an existing one.” Not only do I believe this to be very true, I believe it to be even more true today. With the condition of our economy, our good customers are exhibiting behavior today that I have rarely seen in the past.

When times are good, most of us will happily continue along with the vendors who we have traditionally done business with and who have generally met our expectations. But times have changed and many folks are now deciding that perhaps a little investigation of the alternatives available may be prudent. Do I really need “best” when “good” or “better” will do? Having worked in construction related industries, I can tell you that right now it seems that everything is on sale. It’s a great time to buy and most people know that. Continue reading “25 Customer Retention Tips Via NetWorks! Boise Members”