The other day I was pondering the question … “What characteristics make up the consummate NetWorks! Boise member?” Actually, I think about that a lot. Some members in our group do extremely well while others … not so much. We have guests who attend our meetings who would be perfect for our group, and who by all indications would be extremely successful, yet they choose not to join. Hmmm. Here is how I would define that perfect member. They …
Have a target market that is business – We have made the choice to focus our group on B2B vs. B2C. In this way, our members share a common target market. We do have members who do both and even have a few who I would say are primarily B2C. B2C members will rely largely on referrals and introductions vs. general leads. That’s great but, those do take more time as our current members will need to get to know that new member fairly well before they will directly refer them to one of their accounts or friends. At the same time, this B2C member will be expected to contribute B2B leads as that is the focus of our groups. Continue reading “Defining The Consummate NetWorks! Boise Member”
This is going to be one of my “tough love” posts 🙂 Let’s start this conversation by defining ROI. That stands for Return on Investment and not Return on Expense. Who expects a return on an expense (ROE) anyway? I’ve never even heard of that term before. However, every day we make investments with the hope, the expectation, of receiving some form of return. How many of you out there have actually invested in yourself? Invested in your own success? Investing in a networking group, any networking group, in terms of time and money, is exactly that. It is an investment and it in no way should this be confused with being an expense.
Still, I hear this all the time … “My company won’t pay my dues”. Assuming that your compensation is at least partially based on your ability to generate new revenues, I’d have to ask … “Why should they?” Of course, if they do, that’s very nice but, if you can invest $100 (time and money) a week and get $200 back in return and you won’t do it because your company won’t pay for your dues, who’s not the sharpest knife in this drawer? If on the other hand, you are a salaried employee, I would expect your company to pay. Enough said about that. Continue reading “Instead Of Whining About Your Networking Group … Dial Up Your ROI”
First let me state that NetWorks! Boise is not just for salespeople. Some of our best members are business owners & serve in a variety of capacities other than sales. That being said, if you are a commissioned salesperson and you are of the opinion that you can’t afford our dues, is that a joke? It must be because you can’t afford not to belong to NetWorks! Boise Valley! If you are a crummy salesperson, that’s different. Then again, we don’t want crummy salespeople anyway. NetWorks! Boise Valley is, quite frankly, a “no brainer” if you are at least partially compensated on your selling efforts and those efforts include cultivating new business.
Still, I hear it all the time …. “I can’t afford the $29 per week dues ($348/quarter) and my company won’t pay them for me.” Are you compensated, at least partially, by commission? Do you eat out for lunch at least once per week or do you “brown bag” it? How about coffee or a tasty adult beverage with a client or co-worker? Do you ever take clients to lunch?
Let’s talk about priorities and simple math. Your investment in NetWorks! Boise Valley is …. Continue reading ““I’m On Commission. I Can’t Afford NetWorks! Boise’s Dues!””
Say what!? Last time I checked this was a leads group and you and everyone else in this room agreed that we would share leads. Weekly. “I don’t have any leads” just don’t work. We don’t do “empty hands” here 🙂 Sure, there are occasions when everyone will have a day when he or she comes up short, however, this should be the very rare exception to the rule and not the norm. Fact is, there are great leads everywhere and all you need to do is to open your eyes and your ears and carry a voice recorder (your phone probably has one) or a notepad. Being open to gathering great leads for others is merely a state of mind.
In my play book, there are three basic kinds of leads and all of them are valuable: Continue reading “Sorry But, I Have No Leads To Share”
Despite the explosion of Social Media, make no mistake about it, there is still a place in the business world for the traditional “Leads Group”. While Social Media is a great tool for reaching out and finding new connections, networking remains very much a contact sport. Nothing can replace getting “nose-to-nose and toes-to-toes”, doing it on a regular schedule, and doing it with the people you have built a relationship with!
Therefore, if you have taken the first step and joined a local group, you might as well take those critical steps that will be necessary in order for you to ensure your success. I recommend a two-stage process which will involve a minimum commitment from you, to the group, of six months. If you are unable or unwilling to follow these suggestions, save yourself both the time and the money and don’t even get started. On the other hand, if you are ready to substantially increase your earnings, please read on ….. Continue reading “You’ve Joined A Leads Group. Now What?”
Couldn’t help myself. I liked this picture. Shows a lot of “diversity”. LOL … Last Thursday really brought to my forefront the necessity of having a diversified networking plan. NetWorks! Boise Valley fills what I like to call the “Business-Social” networking slot that many folks are accustomed to. Our groups meet weekly and our focus is business. Still, I am always encouraging our members to get out and network outside of our group settings. These activities should include: Continue reading “Diversify Your Networking For Maximum Results”
Basically, my entire business career has centered around sales. I have managed local and regional sales forces. I have owned or partnered in businesses. I even taught salesmanship at both the university and business levels. I know that NetWorks! is a great investment and have every confidence that our members will echo this sentiment.
Your investment in NBV is $348 per quarter which works out to $29 per meeting. For this investment, you will receive ….
- A meal valued at over $12 which means that you are now only investing $17 per week to attend. Do you eat out at least once per week? Why not do it with us?
- You will invest your business lunch hour with 15-20 (or more) other business professionals who are committed to helping you increase your revenues. It’s like taking 15-20 clients out to a business luncheon each week and they all pay their own way. How can you beat that?
- Every new member receives a free behaviors and motivators assessment and a LinkedIn profile review. Together these services are worth $322.00 after your 25% discount on my additional services. You will also receive an annual free company workshop valued at $225.00.
- Check with your accountant but, your dues should be tax deductible. In full. Now let’s work those numbers. In a 30% tax bracket your $29 becomes $20.30. Take away even $12 for the meal and now your total weekly investment is under $9 which is roughly equivalent to two lattes or adult beverages.
- You will be featured and publicized on our website as well as through a variety of social media channels. Free advertising and marketing services.
- You will not be asked to be President, Secretary-Treasurer, of Sargent of Arms. I will do all that for you.
- While we are a business group and not a social one, your dues investment also covers any social events.
Continue reading “NetWorks! Boise Valley – Investment or Expense?”